raw fedk9

RawFedK9 Grew Global Empire by Tracking 486K+ Audiences and Assigning 2.43M+ Loyalty Points


About the Client

RawFedK9 is the result of years of dedication to the well-being of pets and was started with the dream of being able to provide all pet owners an easy, convenient, and more affordable way to feed their pets a prey model raw diet with quality ingredients.

RawFedK9 continues to stay true to its commitment to providing convenient, affordable, and quality ingredients, Prey Model Raw pet food to its growing customer base.


Challenges Faced

Rachel Schaeferz wanted to grow their reach to the customers and was looking for a solution to reduce cart abandonment. The process was time taking, required lots of effort, and was not so prominent.

Below mentioned are the Problems faced by them:

  • No proper strategy for customer retention.
  • Cart abandonment rate was high.
  • No proper way to reach the customers.
  • Looking for ways to build long term relationships with clients.


RawFedK9 prides itself on producing high quality pet food by providing a complete, balanced diet that is ground, mixed, pattied and shipped directly to pet owner’s doors, all pets will be able to reap the benefits that a quality raw diet will provide.

The Customer Success Manager at AiTrillion analyzed clients’ requirements & priorities, and accordingly completed the setup of Super App, AiTrillion.

The software helped them to accomplish several events, track visitors, and enhance the relationship with the customers. The application helped them to grow their sales significantly.

Some of the Embedded features are Mentioned below:

  • Email marketing: This feature helped them to send the right email to the right audience at the right time. It creates a hyper-personalized email series and automates your email delivery to transform every mail into a personal and unique experience for their customers.
  • Loyalty Rewards Program: This feature helped them increase their repeated purchases. Rewarding for purchases is one of the most effective ways to build a healthy relationship with customers.
  • Announcement Bar: This feature helped them to Create customized announcement bars to highlight the important information. Moreover, they could also set the time duration and specify the time limit of the offers to grab visitors’ attention and drive more conversions.
  • Reports & Analytics: This feature helped them to Improve their performance by taking informed decisions and making sound strategies. It helped them with Real-time information on every customer action, presented in a user understandable summary format.
  • Smart Popus: This feature helped them grow their email list and drive more sales with a timely Shopify email popup. It helped them increase average order value with goal intended actions, and display the most relevant offer to every single visitor.


RawFedK9 installed AiTrillion to avail the benefits of several customer engagement features. Moreover, it helped them to build a long term relationship with customers. The module helped them to skyrocket their sales when compared to their store without AiTrillion.

List of the Perks:

  • Successfully accomplished 294,904 engagement events which include Push Notifications, Email Marketing, Smart Popups, Announcement Bar, Chatbot, Loyalty Rewards, and Review Requests.
  • 98.34% of customers are engaged in Engagement Meters.
  • Tracked 802,883 website visitors and 7,423 customers’ behavior across the website.
  • 160,000 loyalty points were redeemed by RawFedK9’s customers; which shows significant order conversion.
  • Got 1.5k+ orders from the announcement bar and 4.5k+ orders from smart popup.
  • Got significant revenue by tracking customers’ actions.
  • Got 12k+ push notification impressions and 1.2k+ product reviews from customers.

Read What Our Customers Are Saying About Us.

We have found this app very helpful for boosting sales and collecting reviews. The support has been brilliant and they set most of it up for me.

~ Wool n Stuff


RawFedK9 reached out to their customers in a very streamlined way; which helped them understand their customer base better and retain the old customers. All they needed to do was just install AiTrillion and get their hands free from the marketing processes. AiTrillion is an all-in-one marketing solution for your eCommerce Store.
Kindly visit the website to learn more about AiTrillion… Moreover, if you have any doubts or queries then please feel free to reach us here.

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Engagement Events


Customers Engaged


Audience Tracked


Loyalty Points Redeemed


Push Notification Impression