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Google Ad/ Facebook Ad specialist

Google Ad/ Facebook Ad Specialist

Experience – 5+Years
Location – Bangalore,India

About the role @ AiTrillion.com

AiTrillion.com is One Of The Fastest Growing (100% BootStrapped & Profitable) eCommerce marketing automation platforms for Shopify & launching various eCommerce products inline for all other e-commerce platforms this year.

With over 100,000+ Installations Across AiTrillion Apps on Shopify & more than40,000+ active worldwide customers, AiTrillion is a leader in Shopify & eCommerce marketing automation platform and G2 Awarded High Performer Winter 2021 Award recently. The world has changed and we’re changing with it! Although our roots are in e-commerce, we are working with many of the world’s most innovative brands on the renaissance of online and in-person commerce, powered by AiTrillion technology.
As our merchants reinvent themselves with courage, ingenuity, and drive, we too are reimagining our future.

Key responsibilities:

■ Formation of effective and efficient google ad strategies
■ Creating, launching and managing various ppc ad campaigns
■ Conducts keyword research to make a list of keywords(longtail, phrase match, exact match) phrases to bid on.
■ Manage budget and make best strategies for effective bidding to make
maximum ROI.
■ Perform AB testing by creating different ad copies with different headlines.
■ Manage your bids and create campaign strategies.
■ Creating and finalizing attractive and relevant landing pages for google ads.
■ KPI tracking to monitor performance.
■ Manage your bids and create campaign strategies.
■ Make plans for audience targeting.
■ Producing reports for ad management and insights.
■ Checking and monitoring existing ad campaigns and making
recommendations on how to optimize and update them.
■ Preparing and producing detailed analysis and reports of ad campaigns and presenting them to the other staff.
■ Analyzing the latest marketing trends and optimize ad campaigns according to that
■ Suggest ways to reduce fraud clicks.
■ Making suggestions for creative ad campaigns and templates.

Qualifications:

  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • Ability to clearly and effectively articulate thoughts and points.
  • Ability to learn new industries and new business types quickly and can apply this knowledge of internet marketing initiatives and achieving client goals.
  • High levels of integrity, autonomy, and self-motivation.
  • Excellent analytical, organizational, project management and time management skills.
  • Not less than 5 years of experience in Paid Search (PPC).
  • Proficiency in MS Excel, PowerPoint, and Word.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
  • Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, etc).
  • Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.
  • AdWords / Bing certification is a plus.
  • BS/BA degree preferred.
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