Barnstaple Equestrian Growth With Aitrillion

Riding High: How Barnstaple Equestrian Supplies Achieved 193% Growth with AiTrillion

Barnstaple Equestrian Supplies branding featuring a woman in riding gear with a horse in a lush field, representing their online business success in the equestrian supplies market.

Overview

For Barnstaple Equestrian Supplies, delivering quality gear for riders and their horses isn’t just a business; it’s a commitment to the equestrian community. But in the fast-paced world of e-commerce, tradition alone isn’t enough. To keep up with evolving customer expectations and grow sustainably, the brand turned to AiTrillion’s powerful marketing automation platform. What followed was a transformation that redefined their digital presence, boosted engagement, and galloped toward record-breaking results.

Bar graph showing the positive impact of AiTrillion on Barnstaple Equestrian Supplies' performance. AiTrillion has increased revenue by 187% and orders by 193.3%. Other tools such as Email Marketing, Web Push Notification, Product Recommendations, Abandoned Cart Recovery, and Workflow Automation also show significant growth in revenue and orders.

The Challenge


Barnstaple Equestrian Supplies had a loyal local following, but scaling online required more than just a functional storefront. They needed a way to connect with shoppers at multiple touchpoints without overwhelming their small team. From increasing conversions to recovering abandoned carts and personalizing the shopping experience, their challenge was clear: grow smarter, not harder.

The AiTrillion Solution


Email Marketing

AiTrillion helped Barnstaple Equestrian craft targeted email campaigns that kept their customers informed and inspired. From restock alerts to promotions and seasonal tips, the brand built stronger inbox relationships, converting casual visitors into repeat customers.

Web Push Notifications

Using AiTrillion’s browser-based push system, the brand stayed top-of-mind even when shoppers weren’t on the site. Real-time offers, reminders, and cart nudges helped convert hesitant browsers and re-engage dormant visitors effortlessly.

Product Recommendations

Equestrians often don’t know what they’re missing until it’s recommended. AiTrillion’s intelligent recommendation engine helped personalize product discovery based on behavior and interest, increasing add-ons and order size naturally.

Abandoned Cart Recovery

Shoppers who left mid-way through checkout received timely, automated reminders bringing many back to complete their purchase. AiTrillion’s abandoned cart recovery made it seamless for the brand to reclaim lost revenue with minimal manual effort.

Workflow Automation

From welcome sequences to loyalty follow-ups, AiTrillion’s visual automation builder enabled Barnstaple Equestrian to set and forget personalized flows that nurtured long-term relationships without adding daily tasks.

Curious how Barnstaple grew orders
by 193% with automation?

The Impact

 

  •  Revenue via AiTrillion: +187% – Nearly 2x overall revenue surge attributed to AiTrillion’s platform.
  •  Orders via AiTrillion: +193.3% – Major increase in total ecommerce orders through automated and intelligent engagement.
  •  Email Marketing Revenue: +52% – A steady contributor to sales through targeted messaging.
  •  Orders via Email Marketing: +65% – Email helped close more transactions across campaigns.
  •  Web Push Notification Revenue: +66% – Browser alerts converted interest into action.
  •  Orders via Web Push: +70% – Timely nudges turned window shoppers into buyers.
  •  Product Recommendation Revenue: +50% – Personalized browsing led to greater cart value.
  •  Orders via Product Recommendations: +27% – Intelligent suggestions directly influenced conversions.
  •  Abandoned Cart Revenue: +80% – Lost carts were reclaimed through timely, automated outreach.
  •  Orders via Abandoned Carts: +67% – A significant percentage of sales saved with reminders.
  •  Workflow Automation Revenue: +45% – Smart flows kept revenue flowing 24/7.
  •  Orders via Workflow Automation: +48% – Every touchpoint delivered more value.

Why This Case Study Works


AiTrillion empowered Barnstaple Equestrian Supplies to streamline their operations while elevating their customer journey. Each feature, from push alerts to automated workflows, worked together to create a consistent, personalized, and high-converting experience. The platform didn’t just make marketing easier, it made it smarter.

Final Takeaway


Barnstaple Equestrian Supplies’ success story proves that even traditional niche retailers can thrive online with the right tools in place. With AiTrillion, they transformed casual visitors into loyal riders and boosted their revenue across every major channel. As their business continues to grow, they’re riding confidently into the future; automated, optimized, and ready to win the digital race.

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