DoorStepInk Grew Revenue 85% with AiTrillion Automation

Printing Success: How DoorStepInk Increased Revenue by 85% with AiTrillion’s Automation Powerhouse

DoorStepInk cartridge packaging display showing multi-pack ink cartridges compatible with various printer models, including black and color options.

Overview

DoorStepInk has revolutionized the way customers buy and recycle ink cartridges. Proudly based in the USA, the brand focuses on sustainability, affordability, and reliability with remanufactured ink and toner products. As their customer base grew, DoorStepInk needed a smart way to stay connected, increase repeat purchases, and amplify customer retention. That’s where AiTrillion came in, providing a unified marketing engine to automate communication, recover lost sales, and elevate the shopping experience.

Bar graph showing performance metrics for DoorStepInk after using AiTrillion – 62.2% increase in web push notification revenue, 68.36% more orders via AiTrillion, 85.55% revenue growth via AiTrillion, 90.75% more email orders, and 105% increase in email marketing revenue.

The Challenge

 

DoorStepInk had built a strong foundation in the printer ink market with competitive pricing and eco-conscious values. However, they needed a more effective way to re-engage customers, increase the frequency of purchases, and reduce reliance on one-time buyers. Their existing marketing channels lacked integration, personalization, and scalability. To sustain growth and loyalty, DoorStepInk turned to AiTrillion’s all-in-one customer engagement platform.

 

The AiTrillion Solution


Email Marketing

With AiTrillion’s behavioral email campaigns, DoorStepInk launched highly targeted outreach efforts, such as reorder reminders, promotions, and educational content. Automated flows kept customers informed and engaged throughout the product lifecycle, helping to drive retention and significantly increase revenue from email as a channel.

Web Push Notifications

To stay top-of-mind, DoorStepInk utilized AiTrillion’s browser-based push notifications. These timely alerts allowed the brand to share flash sales, back-in-stock notices, and abandoned cart nudges with customers who weren’t currently browsing, resulting in increased engagement and reactivation of otherwise lost traffic.

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The Impact

 

  • Revenue via AiTrillion: +85.55% – A major revenue lift driven by intelligent automation and customer engagement.
  • Orders via AiTrillion: +68.36% – More orders placed through strategic email and push communication.
  • Email Marketing Revenue: +105% – Over 2x growth in revenue from personalized email flows.
  • Orders via Email Marketing: +90.75% – High-impact email campaigns led to increased conversions.
  • Web Push Notification Revenue: +62.2% – Lightweight alerts helped recover interest and drive repeat purchases.

Why This Case Study Works

 

DoorStepInk’s value-driven product line was the perfect match for AiTrillion’s automation-first strategy. The brand didn’t just reach more customers, it reconnected with them at the exact right moments. With zero-code tools and full integration, DoorStepInk scaled their efforts without needing to scale their team. And the results speak volumes.

What truly made this partnership successful was the alignment between AiTrillion’s tools and DoorStepInk’s customer lifecycle. Reorder reminders resonated with the brand’s repeat-buying audience, while push notifications effectively nudged high-intent visitors back into the funnel. By automating repetitive touchpoints, the team was able to free up internal resources while delivering timely, relevant communications that felt personal. Every engagement became a conversion opportunity, and every campaign helped build a more loyal, informed customer base.

Final Takeaway

 

DoorStepInk’s story highlights how even a functional, utilitarian product like printer ink can benefit from emotional connection and smart marketing. By embracing AiTrillion, the brand turned eco-friendly shopping into an ongoing customer journey; personalized, purposeful, and profitable. With sustainable growth and stronger engagement now in place, DoorStepInk is set to continue printing success for years to come.

More importantly, this case underscores the power of automation when applied with intention. DoorStepInk didn’t just adopt digital tools, they used them strategically to build relationships, streamline operations, and drive repeat business. As customer expectations evolve, DoorStepInk is now equipped to meet them with agility and relevance, continuing to lead in both environmental impact and e-commerce excellence.

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